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Email List Marketing for Artists: How to Build & Use Your Email List Effectively

Are you starting to market your art by email? Maybe with an art newsletter, or a free email service like MailChimp? If so, our free guides on how to create an email list and how to make a successful email newsletter for your art can help!

Why does it matter? Because email marketing is STILL one of the best ways to sell art online. If you don't have an artist newsletter that you send out each month, now is the perfect time to start.

Best of all, our email marketing tips are made for beginners, so even if you're thinking "Wait, what is email marketing??" just keep on reading and we'll tell you!

Find all our free email marketing tips below!

If you’re truly serious about marketing your artwork or art services, then you need to get serious (right now) about. . . read more

As many of you know, last March we launched a grassroots artwork discovery and sharing service called Artwork Reveal.. . . read more

Now that the first few issues of Artwork Reveal are behind us—five, counting this month's issue—I feel like I've learned a few things that might be helpful to those of you who are also using email to promote and sell your art.

NOTE: If you're not familiar with Artwork Reveal and have absolutely no idea what I'm talking about, take a look at . . . read more

For many artists, a simple art newsletter is the best way to keep fans up-to-date and interested in their latest artwork. After. . . read more

As a visual artist, your email list may be the single most powerful marketing tool at your disposal. It’s always free to. . . read more

Recently I've been learning a lot about the world of email marketing—specifically, the kind of email marketing that savvy businesses use to keep in touch with their regular customers and drive sales.

You probably see these types of emails all time in your own inbox. . . instead of just text, they feature nicely designed layouts and images, and offer well-planned discounts right when. . . read more

Creating an artist newsletter is a great way to get your artwork, gallery, art magazine, blog or publication out there and known. . . read more

As artists we're often told that a comprehensive, in-house mailing list is the greatest asset we can have to sell our art.. . . read more

One of the easiest ways to develop long-term interest in your art is by regularly sending out an email newsletter to fans, friends, and potential buyers. After watching EmptyEasel's newsletter grow at a rapid rate for the past several months (at 140 sign-ups per month, on average) I decided to put together some suggestions on how to build a. . . read more

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