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Art Marketing Tips: Techniques for Promoting and Marketing Your Art

It’s not always easy to figure out your brand, let alone take specific actions which will create a brand that art buyers. . . read more

Between writing a weekly blog post, a monthly newsletter, and various marketing materials, the idea of keeping your Facebook fan. . . read more

Have you ever walked into a coffee shop or café to get your daily caffeine fix and seen the walls adorned with lovely artwork? Many artists make a decent income selling artwork through coffee shops, and you could too if you follow this simple plan:

1. Find the art-loving coffee shops in your area

The first step is to compile of list of local shops that feature art on. . . read more

Coming up with the perfect tagline for your art business isn’t easy. How do you say, in as few words as possible, what your. . . read more

Artists spend a lot of time creating an online presence, building online portfolios, and creating elaborate media kits. . . but. . . read more

There's a magazine out there for every hobby, industry and subject matter imaginable. There are magazines about diabetes, magazines about model trains, even magazines about the business of being a florist. And, of course, there are art magazines.

We all read them—glossy periodicals of smiling artists showing off their studios and talking about their latest projects, tips for. . . read more

Do you have a press kit for your art business? Is it online? If it’s not, it should be. The media moves at lightning speed. . . read more

Social media makes staying in touch with art collectors easy - but did you know that it can also be an effective tool in getting. . . read more

Every day, artists are being bombarded with new ways to share their art with the world, making it difficult to choose and stick with just one social media outlet.

The problem is that choosing more than two or three social media networks can cause more damage than good. Spreading yourself too thin makes it hard for your art collectors to get to know you, and makes it difficult. . . read more

Creating a video channel on YouTube can be great for your art business. In fact, it can be one of the most effective marketing,. . . read more

Have you ever thought of hosting a Twitter chat to discuss your art, but found yourself confused about the process, worried that. . . read more

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