As artists we're often told that a comprehensive, in-house mailing list is the greatest asset we can have to sell our art. Unfortunately, actually adding people to a mailing list seems to be one of the most difficult things for artists to accomplish.. . . read more
I’ve put together a list of 6 “no-brainer” art marketing tips: these are small, simple things that cost nothing - or next-to-nothing - and yet often get missed by artists who are looking everywhere else to increase sales and build their reputation.. . . read more
In my opinion, collaboration is almost always a good thing. . . and especially when it comes to marketing and selling your art online. One way to do that is to get together with several other like-minded artists and set up a single website for all of you.. . . read more
Wondering how to increase your art sales on Imagekind or other art-selling websites? I interviewed two of Imagekind's top photographers and discovered 7 tips for increasing art sales on Imagekind. Here they are.. . . read more
For most artists, every little bit of extra publicity is welcome - after all, good press often means more art sales or commissions down the road. One way to generate a little buzz is to write a "press release" and send it in to your local newspaper.. . . read more
One of the easiest ways to develop long-term interest in your art is by regularly sending out an email newsletter to fans, friends, and potential art buyers. Here are some suggestions on how to build a large group of subscribers for your e-mail newsletter.. . . read more
Most artists are now looking to the internet to promote their art - but what type of website do artist's need? Are portfolio websites the best? Here are two reasons you might prefer joining a larger art-selling community instead of having your own art website.. . . read more